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Top 10 communication skills class categories

Strong communication skills are essential at every level of an organization. Discover the top categories and who needs to be good at what.

A group of four diverse employees are having a conversation in a conference room.A group of four diverse employees are having a conversation in a conference room.

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Insights from Ellen Raim, Founder of People MatterWe focus more on solving than preventing People problems.

Strong communication skills are essential at every level of an organization. Whether it's a team member delivering a presentation, a manager running a meeting or a leader negotiating with a client, the ability to communicate effectively can make or break outcomes.

Here are the top categories of communication skills classes that People leaders should consider for their teams. Below this list, we dive into what communication skills are needed for entry-level, mid-level and senior-level employees.

1. Listening

Listening is more than just hearing. It's about understanding, engaging and responding thoughtfully. Classes on active listening teach employees how to be present in conversations, ask better questions and provide feedback that drives collaboration.

Strong listening skills offer several key benefits:

  • Improved collaboration: Employees better understand others' perspectives, leading to more effective teamwork and problem-solving.
  • Stronger relationships: Active listening builds trust and rapport, enhancing communication between colleagues and clients.
  • Reduced misunderstandings: Employees avoid costly errors and miscommunications that slow progress.

2. Storytelling

Storytelling is a powerful tool for conveying complex ideas in a relatable way. Storytelling classes teach employees how to turn data, concepts or experiences into narratives that engage and persuade an audience, whether in a one-on-one meeting or a large presentation.

Strong storytelling skills result in the following:

  • Enhanced engagement: Employees can capture attention and keep audiences invested in their messages, making information more memorable.
  • Improved persuasion: Well-structured stories help convey points more convincingly, influencing decisions and driving action.
  • Stronger connections: Storytelling fosters emotional engagement, helping build rapport and connect with others on a deeper level.

3. Negotiation + persuasion

Getting really good at negotiation and persuasion is critical for anyone dealing with contracts, project scope or internal decision-making. Classes in negotiation and persuasion focus on strategies for influencing others, finding win-win solutions and building stronger partnerships through effective negotiation.

Strong negotiation and persuasion skills help in these ways:

  • Increased influence: Employees can guide discussions and decisions more effectively, leading to better outcomes for both parties.
  • Better conflict resolution: Strong negotiation skills help employees find compromises that satisfy all sides, reducing tension and fostering collaboration.
  • Stronger partnerships: Persuasive communication builds trust and strengthens relationships, both internally and with external stakeholders.

4. Public speaking

People often avoid public speaking due to fear. That makes public speaking confidence a competitive advantage for presentations, team meetings and client pitches. Public speaking courses teach participants to overcome anxiety, structure their messages and speak clearly and confidently to any audience.

Strong public speaking skills help employees develop:

  • Increased confidence: Employees become more comfortable presenting ideas, leading to more substantial and persuasive communication.
  • Improved clarity: Structured speaking helps ensure messages are delivered concisely and understandably, reducing confusion.
  • More significant influence: Confident public speakers can inspire and motivate teams, clients and stakeholders, driving engagement and action.

5. Writing

Strong writing skills are necessary in nearly every job — even now that DMs are more common than memos. Writing classes focus on organizing thoughts, crafting concise messages and choosing the right format and tone for the audience.

Developing strong writing skills results in the following:

  • Clear communication: Employees can convey their ideas precisely, reducing misunderstandings and the need for follow-up clarifications.
  • Increased professionalism: Well-written messages reflect competence and attention to detail, enhancing the company’s image.
  • Improved efficiency: Concise and structured writing saves the writer and reader time, boosting overall productivity.

6. Business communication

Business communication classes cover a range of skills, including email etiquette, writing reports and delivering feedback. These classes are beneficial for improving communication clarity, professionalism and tone.

Strong business communication skills offer several key benefits:

  • Improved clarity: Employees learn to express ideas clearly and concisely, minimizing confusion and helping ensure messages are understood.
  • Enhanced professionalism: Mastery of proper etiquette and tone fosters a more respectful and polished internal and external communication style.
  • Better collaboration: Clear, professional communication strengthens teamwork and makes giving and receiving feedback more effective.

7. Meeting facilitation

Facilitating meetings well helps discussions stay productive and on track. Meeting facilitation classes focus on managing agendas, engaging participants and driving toward actionable outcomes — i.e., skills that prevent wasted time and unclear decisions.

Organizations with strong meeting facilitators experience these benefits:

  • Increased productivity: Well-managed meetings make sure time is used efficiently, focusing on priorities and minimizing distractions.
  • Clearer outcomes: Facilitators drive discussions toward actionable decisions, reducing ambiguity and follow-up questions.
  • Greater engagement: Facilitating participation from all attendees leads to more diverse input and better overall collaboration.

8. Executive presence

Executive presence isn’t just for senior leaders. It's about showing confidence, decisiveness and composure in any situation. Classes on executive presence help employees learn how to project authority, build trust and influence others, regardless of their positions in the company.

Strong executive helps employees in these ways:

  • Increased credibility: Employees who project confidence and decisiveness are seen as more capable and trustworthy by colleagues and clients.
  • Stronger influence: Executive presence enhances an employee's ability to inspire and motivate others, leading to better collaboration and alignment.
  • Improved career growth: Demonstrating composure and authority in critical situations can open doors to leadership opportunities and career advancement.

9. PowerPoint design

Many overlook effective presentation design as a communication skill, but a well-designed presentation can be tremendously powerful. PowerPoint design classes teach employees to create visually appealing and impactful slides that support their messages without overwhelming the audience with information.

Strong PowerPoint design skills benefit employees in these ways:

  • Clearer communication: Well-designed slides help convey complex ideas in a simple, visually digestible format, making presentations easier to follow.
  • Stronger engagement: Visually appealing slides capture the audience’s attention, keeping them focused on the key message.
  • Improved professionalism: Thoughtful slide design reflects attention to detail and enhances the overall impact of a presentation.

10. Emotional intelligence in communication

Emotional intelligence (EQ) is crucial for building relationships. Classes on emotional intelligence in communication focus on self-awareness, empathy and conversation management. These skills help employees navigate difficult conversations, manage conflict and foster stronger, more collaborative teams.

Strong emotional intelligence in communication offers several key benefits:

  • Better conflict resolution: Employees with high EQ can manage their emotions and respond thoughtfully, defusing tense situations and finding solutions.
  • Stronger relationships: Empathy and self-awareness help employees connect with colleagues on a deeper level, building trust and collaboration.
  • Improved team dynamics: Understanding emotional cues enhances communication, leading to more effective teamwork and a more supportive work environment.

What communication skills are needed at each career level?

Employees at various stages of their careers require different communication skills to succeed. Tailoring training to each career level helps employees develop the right skills as they grow within the organization.

Communication skills for entry-level employees

At the beginning of their careers, employees need a strong foundation in writing and listening. These skills help them communicate clearly, follow instructions and ask questions that lead to better understanding. Once early-level employees begin interacting with broader audiences, public speaking and storytelling skills are also helpful.

These skills help entry-level employees lay a strong communication foundation that will support their professional growth:

  • Clear written communication: To avoid miscommunication, entry-level employees must be able to write concise and professional emails, reports and messages.
  • Effective questioning: Knowing how to ask thoughtful, clarifying questions helps entry-level employees understand tasks and expectations.
  • Active listening: Developing strong listening skills helps entry-level employees understand instructions and feedback, reducing errors and improving performance.
  • Confidence in presentations: Basic public speaking skills help entry-level employees present ideas clearly and confidently in meetings, even in front of small groups.
  • Adaptability in tone: Learning to adjust their communication style for different audiences (peers, managers, clients) is vital for building rapport early in their careers.

Communication skills for mid-level employees

Mid-level professionals often step into roles requiring more negotiation, persuasion and meeting facilitation skills. They must communicate with peers and managers more effectively and contribute to larger projects where their input influences outcomes. Business communication and negotiation skills become critical as they manage teams, work with cross-functional departments and engage in decision-making processes.

These skills help mid-level professionals lead and contribute to key initiatives while fostering collaboration and driving results:

  • Advanced negotiation skills: Mid-level employees must navigate complex negotiations, balancing competing priorities and finding win-win solutions.
  • Influential communication: The ability to persuade and influence peers, managers and stakeholders becomes crucial as their decisions impact larger projects.
  • Effective meeting facilitation: Mid-level employees must lead productive meetings, keeping discussions focused and ensuring actionable takeaways are clear to all participants.
  • Cross-functional collaboration: Strong business communication skills help mid-level employees engage effectively with diverse teams across departments, aligning on goals and strategies.
  • Providing constructive feedback: Mid-level employees need to give clear, actionable feedback to their teams, fostering development and improving performance.

Communication skills for senior-level employees

Senior leaders and executives must excel at executive presence, storytelling and public speaking. At this level, employees are responsible for influencing company direction, managing large teams and representing the organization externally. PowerPoint design and meeting facilitation also become essential as senior-level employees frequently communicate vision and strategy to various stakeholders.

These skills empower senior leaders to influence organizational direction, communicate vision and lead with authority:

  • Executive presence: Senior leaders must project confidence, authority and composure in high-stakes situations, influencing decisions and earning trust from stakeholders.
  • Visionary storytelling: The ability to craft compelling narratives helps senior leaders convey the company's vision and strategy in a way that motivates and aligns teams.
  • Persuasive public speaking: Mastering public speaking is essential for addressing large audiences internally or externally to inspire action and drive key initiatives.
  • Strategic communication: Senior leaders need to clearly communicate complex ideas and decisions to diverse audiences, including board members, investors and employees at all levels.
  • Effective meeting leadership: Senior executives must facilitate high-level meetings that result in clear, actionable outcomes, ensuring alignment on business priorities.

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